Delivering customer retention & engagement strategies that outperform chasing new customers.
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Happy customers to date
Average revenue per customer
Cheaper than chasing new customers
We've delivered successful customer retention strategies to businesses in:
We're excited to work with businesses of all shapes and sizes. Get started and email us.
We're a team of customer retention and engagement consultants based in Sydney, operating Australia-wide. With decades of experience, we've got the market know-how to help companies from every industry drive more growth with your existing customers.
So you're in good hands.
A 2% increase in customer retention has the same effect on profits as cutting costs by 10%.
Meanwhile chasing new customers through marketing and SEO is expensive.
Creating a loyal customer base is essential for sustainable growth. We develop targeted customer retention strategies to ensure your customers keep coming back.
We launch customer loyalty strategies with compelling email templates, call scripts, and scheduling. Captivate your customers with branded and tailored content.
Optimise your customer engagement from acquisition to repeat sales with mapped and automated customer journeys. Streamline and scale your customer interactions.
Unlock business potential by establishing feedback channels through surveys, reviews, and complaint tracking. Use data to find opportunities.
Repeat purchases
from loyals
Referrals from
happy customers
Cross selling to
connected customers
Don't just take it from us
Retail Manufacturer, 2023
“Working with Customer Co-Lab has been a game changer! Automating our customer journeys increased our average order size by 40% and cut down on admin time."
- Neil, Sydney
Engineering Consultants, 2024
"Big shoutout to the team at Customer Co-Lab! They rolled out our client scripts and email templates like pros. Plus, their training and scheduling tools have made a real difference for us!"
- Ben, Brisbane
Commercial Air Conditioning, 2024
"Customer Co-Lab was super quick and walked us through everything. We’re seeing our clients coming back happy, and referrals have really picked up."
- Andrew, Sydney
Customer retention refers to the ability of a business to keep its existing customers coming back over time. It’s crucial for small businesses because retained customers spend more, cost less to maintain, and are more likely to refer others. In fact, improving retention by just 5% can increase profits by 25–95%, making it one of the most cost-effective ways to grow.
Engaged customers are more connected to your brand and more likely to purchase regularly. Through tailored communication, personalised offers, and proactive support, you create trust and satisfaction, leading to repeat purchases and word-of-mouth referrals—key growth drivers for small businesses.
Customer retention builds lasting relationships with reliable revenue streams. Acquisition requires constant spending on ads, SEO, and onboarding, while retention costs less and creates loyal customers who buy more often, refer others, and stay longer. A balances approach is the best option.
Successful strategies include proactive onboarding, cross-selling, upselling, loyalty incentives, and timely communication. Tailored offers and helpful content can improve customer satisfaction while boosting sales. For example, at Customer Co-Lab, we’ve helped businesses achieve 40% repeat sales growth through retention-focused campaigns.
Mistakes include overloading customers with irrelevant messages, neglecting feedback, and failing to personalise communications. Businesses that don’t address complaints proactively or offer value after the first sale risk losing customers to competitors.
Choose us because we’re not just experienced; we’re passionate about helping small businesses grow and retain their customers. Our expertise in customer engagement and retention strategies means we know what works. Plus, we genuinely care about your success!
The cost will depend on your specific needs. A quick chat will help us align on your vision and tailor an accurate quote for your customer retention and engagement project. Let's chat about how we can make your business thrive!